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Samsung Electronics Co. Ltd., LG Electronics Inc., Whirlpool Corporation, Electrolux AB, Hitachi, Ltd., Panasonic Holdings Corporation, Havells India Limited, Voltas Limited, Haier Group Corporation, Robert Bosch GmbH, and Koninklijke Philips N.V., among others, are the major players in the India home appliances market.
The India home appliances market reached a value of approximately USD 77.74 billion in 2023. The market is further expected to grow at a CAGR of 5.70% between 2024 and 2032, reaching a value of USD 127.07 billion by 2032. As per the analysis by Expert Market Research, the market is expected to be driven by the rising disposable income and improved living standards.
Home appliances are electrical devices that are used in many household activities like cleaning, food preparation, cooking, among others. There are many home appliances, large and small which are used in day-to-day activities, like refrigerators, ovens, toasters, blenders, and vacuum cleaners. Nowadays, smart appliances with connectivity are becoming famous, as they are efficient in finishing household chores, saving time and energy.
Changing lifestyles, rise in the working population, a higher incidence of nuclear families, and increased job-related migration is driving the India home appliances market growth. The growing middle class in urban regions and rising aspirations in rural India, along with government initiatives like GST, have created an optimistic market outlook. Additionally, increasing disposable incomes and easier access to credit have enhanced purchasing power, further stimulating the industry.
According to India home appliances market analysis, a trend of premiumization is propelling the market. Consumers are upgrading to premium or value-added products. There are many brands which are continuously adopting 5G technology, artificial intelligence, and the Internet of Things (IoT). This change is leading to the increase in the number of smart homes and smart appliances. Also, these advancements help people to manage their home devices through smartphones.
In April 2024, Samsung unveiled its Bespoke series of home appliances which is equipped with advanced technology. These appliances come with many inbuilt features like, built-in Wi-Fi, internal cameras, and specialized chips, allowing users to manage them via the SmartThings Application. Bespoke series offer intelligent home appliances giving consumers the ability to personalize their options, providing user-friendly controls for both seniors and children, and enabling seamless diagnostics.
Headquarters: | Suwon-Si, South Korea |
Establishment: | 1969 |
Website: | www.samsung.com |
Samsung Electronics has evolved into a prominent technology enterprise globally. Samsung Electronics is a renowned innovator in technology, continually pushing boundaries to create new opportunities for individuals worldwide. Their focus is on relentless innovation and exploration. The company is revolutionizing the fields of digital appliances, semiconductors, medical gadgets, wearable technology, TVs, tablets, digital appliances, network systems, and LED solutions. With projects like Smart Home and Digital Health, Samsung is also at the forefront of the Internet of Things.
Headquarters: | Seoul, South Korea |
Establishment: | 1958 |
Website: | www.lg.com/global |
LG Electronics is a prominent technology leader which is deeply committed to crafting inventive solutions. They have a robust legacy spanning over sixty years and a vast network of more than a hundred subsidiaries globally. With time, their steadfast dedication to improving lives worldwide through pioneering products has remained resolute. Their areas of expertise encompass Home Appliance & Air Solution, Home Entertainment, Vehicle Components Solutions, and Business Solutions.
Headquarters: | Michigan, United States |
Establishment: | 1911 |
Website: | www.whirlpoolcorp.com |
Whirlpool Corporation is a prominent player in the kitchen and laundry appliance industry. It is dedicated to enhancing the domestic experience and sparking inspiration across generations with its array of brands. They are constantly innovating to meet the evolving needs of consumers with their renowned brand lineup, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator.
Headquarters: | Stockholm, Sweden |
Establishment: | 1919 |
Website: | www.electroluxgroup.com |
The Electrolux Group stands as a prominent global appliance company for over a century. Their mission revolves around redefining lifetime culinary, care, and wellness experiences for millions worldwide. Also, they are committed to pioneering sustainability in both our products and practices, aiming to remain at the forefront of societal progress. The company manufactures a range of items for households, comprising refrigerators, freezers, ovens, cookers, and various other appliances.
Headquarters: | Tokyo, Japan |
Establishment: | 1910 |
Website: | www.hitachi.com |
Hitachi is a prominent player meeting customer needs through innovation and technology. Their goal is to develop cutting-edge technology and products. Their focus is on creating a sustainable society through their Social Innovation Business, leveraging expertise in IT, OT, and various products to enhance social infrastructure and improve global quality of life. Their Social Innovation Business revolves around five key sectors: Mobility, Smart Life, Industry, Energy, and IT.
Headquarters: | Osaka, Japan |
Establishment: | 1935 |
Website: | holdings.panasonic/global |
Panasonic Holdings Corporations is a prominent player in pioneering cutting-edge technologies and solutions across various domains such as consumer electronics, housing, energy, industry, and automotive sectors globally. Moving forward, they are always educating themselves with the help of different methods, collaboration on projects with universities and institutions to innovate and develop creative products and business plans.
Headquarters: | Noida, Uttar Pradesh |
Establishment: | 1983 |
Website: | www.havells.com |
Havells India Limited is one of the prominent players in the FMEG sector. It is known for its global footprint and their important role in power distribution equipment manufacturing. Over the years, the company has maintained a robust presence across various product categories. These can range from industrial to domestic products like cables and wires, motors, home appliances, among others.
Headquarters: | Mumbai, Maharashtra |
Establishment: | 1954 |
Website: | www.voltas.com/ |
Voltas Limited is part of the renowned Tata Group, a major Indian multinational corporation. It is renowned for their product quality, wide selection, extensive distribution network, and competitive pricing. Voltas stands as India’s top air conditioning enterprise, delivering an extensive array of cooling and household appliances. Their offerings span from domestic refrigerators, room air conditioners, washing machines, air purifiers, and water dispensers.
Headquarters: | Shandong, China |
Establishment: | 1984 |
Website: | www.haier.com |
Haier Group stands as a prominent global provider of solutions for enhancing lives and digital transformations. They are driven by the motto of "More Creation, More Possibilities,". Also, their commitment lies in collaborating with users to innovate endless opportunities for improved lifestyles and industrial advancement with ecosystem partners. Their focus is on users, original technology, and the dual pillars of Smart Living and Industrial Internet.
Headquarters: | Baden-Wuerttemberg, Germany |
Establishment: | 1886 |
Website: | www.bosch.com |
The Bosch Group is a leading global provider of technology and services. The company operates in four primary business sectors: Consumer Goods, Mobility, Industrial Technology, and Energy and Building Technology. Bosch aligns its activities with major trends such as automation, digitalization, connectivity, and electrification. Leveraging its expertise in sensor technology, software, and services, Bosch provides integrated solutions across various domains to its customers.
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