Top 8 Companies in the Global Cognitive Enhancement Wearable Technology Market

The global cognitive enhancement wearable technology market is expected to grow at a CAGR of 17% during the forecast period of 2024-2032, driven by the growing focus on cognitive health, advancements in neurotechnology, and the rising integration of artificial intelligence (AI) into wearable devices across the globe.

Cognitive enhancement wearable technology refers to devices designed to improve mental performance, focus, and overall brain function through wearable technology. These devices, which can be worn as headbands, glasses, or patches, typically use techniques such as neurostimulation, brainwave monitoring, or biofeedback to enhance cognitive abilities. Aimed at boosting attention, memory, and mental clarity, they are increasingly used by individuals seeking improved productivity and mental well-being or managing conditions like ADHD or cognitive decline. This technology is gaining traction in healthcare, education, and performance optimisation sectors.

The growing demand for wearable technology and non-invasive brain-computer interfaces (BCI) is driving innovations in consumer electronics. In June 2024, AAVAA, a leader in BCI technology, unveiled a new range of wearable devices, including smart glasses and headbands, designed to enhance device control. These devices allow users to interact with computers, smartphones, and gaming consoles through head movements and blinking. This breakthrough is expected to accelerate the adoption of BCI wearables, driving market growth by improving user accessibility and offering new, intuitive ways to control devices in the coming years.

The increasing adoption of wearable devices for real-time health monitoring, particularly for brain-related conditions, is driving innovation in cognitive enhancement technologies. Additionally, technological breakthroughs in EEG and miniaturisation of electronics are facilitating the development of more accessible, non-invasive wearable solutions, improving the accuracy and effectiveness of brain health monitoring. For instance, in November 2023, Presto Engineering and T&W Engineering announced their collaboration to develop an advanced ASIC for multi-channel dry-electrode EEG technology for next-generation wearable brain sensing. T&W Engineering, with over a decade of research in in-ear EEG, aims to integrate dry electrodes and miniaturized electronics into in-ear devices for monitoring conditions like sleep disorders, epilepsy, and neurodegenerative diseases. This innovation is set to enhance the cognitive enhancement wearable technology market by offering high-quality, patient-centric solutions for brain health monitoring, with a promising impact on market growth in the forecast period.

Major Companies Shaping the Cognitive Enhancement Wearable Technology Market in 2024

1.    Neuphony

Neuphony, a pioneering health-tech company, focuses on brain health through wearable devices that monitor and improve cognitive functions. For instance, in August 2024, the company closed a multi-million-dollar seed round, enabling the development of affordable devices starting at USD 200. These devices use neurofeedback to capture brainwave data and enhance brain health. Neuphony's affordable solutions are expected to expand access to brain health monitoring, growing the cognitive enhancement wearable market by offering a consumer-friendly option.

2.    BrainBit

BrainBit is a leading innovator in brain monitoring technology, providing wearable EEG devices that offer real-time brainwave tracking for improved cognitive health. Their compact and user-friendly wearables enable individuals to monitor their brain’s activity, promoting mental well-being and cognitive enhancement. The development of these wearables is expected to significantly influence the market by providing non-invasive tools for personal cognitive enhancement.

3.    EMOTIV

EMOTIV is a bioinformatics company that leverages electroencephalography (EEG) for brain research and cognitive health applications. For instance, in November 2022, EMOTIV announced a collaboration with X-trodes, combining wearable sensors with EMOTIV’s EEG platform. This partnership allows for non-invasive, remote brain monitoring, enhancing the capabilities of wearable devices in sleep studies, kinesiology, and other cognitive applications. The integration of these technologies is poised to strengthen EMOTIV’s position in the cognitive enhancement wearable market by expanding use cases.

4.    Wearable Sensing

Wearable Sensing develops advanced wearable technologies that use bio-signal monitoring to provide insights into cognitive and physical performance. Their products are designed for a wide range of applications, including mental health monitoring, physical rehabilitation, and cognitive enhancement. Their innovative wearables are expected to drive market growth by offering portable, real-time tracking for cognitive health, supporting both personal wellness and clinical applications.

5.    IDUN Technologies AG

IDUN Technologies AG is a key player in wearable cognitive enhancement solutions, focusing on non-invasive devices that monitor brain activity for various health applications. The company’s advanced wearables allow users to track cognitive performance and engage in neurofeedback for improved brain function. Their products are expected to have a significant impact on the cognitive wearable market, offering both preventive and therapeutic benefits for users.

6.    Bittium

Bittium is a leader in wearable brainwave monitoring technologies, providing innovative solutions for both healthcare and consumer applications. Their EEG headsets offer real-time cognitive monitoring, helping users improve mental health and cognitive performance. With growing interest in personal cognitive enhancement, Bittium’s products are positioned to contribute to market expansion by offering advanced, easy-to-use brain monitoring solutions.

7.    G.tec Medical Engineering GmbH

G.tec Medical Engineering GmbH is a technology company specialising in brain-computer interface (BCI) wearables, offering devices that enable users to control digital devices through brain signals. Their wearables, used in medical and cognitive enhancement applications, are paving the way for future developments in non-invasive neural technologies. These advancements are expected to drive the growth of the cognitive enhancement wearable market, as they offer transformative possibilities for both healthcare and consumer tech.